Sprint

Sprint is a team process for moving from uncertainty to customer learning in five days.

The sprint structure links problem framing, sketching, decision-making, prototyping, and customer testing into one learning loop. It values evidence over long debate.

Before designing the whole product, write the one question the team must answer this week. Build only the 6-8 step storyboard needed to test that question.

For designers, the value is not just fast prototyping. It is deciding what the team needs to learn before polishing the solution.